SDPnoticias.com managed to get from being an online blog only to one of the five most visited news websites in Mexico. According to the company Comscore, this was thanks to the surge of mobile devices and the velocity of the outlet to publish the most recent news. In March 2017, Grupo Televisa announced the purchase of 50% of the shares of SDPnoticias.com as part of its strategy to increase the number of its young audience through political apps and video games. In Septembre 2017, the alliance between Televisa and SDPnoticias.com results in the purchase of the company Now New Media - the publishing house of Eldeforma.com which is an online media for satirical news and one of the top 10 in the country in terms of visitors.
7,628,000 Total Unique Visitors/Viewers
Media Companies / Groups
Periódico Digital Sendero S.A. de C.V.
Grupo Televisa S.A.B.
Grupo Televisa S.A.B. owns 50% of the website and Periódico Digital Sendero S.A. de C.V. owns the rest. Periódico Digital Sendero S.A. is named as Grupo SDP on the website.
Affiliated Interests Founder
Víctor Hernández - Blogger who in 2004 founded the website ElSendejoDelPeje.com to share information in favor of Andrés Manuel López Obrador, who was then the Head of Government of Mexico City and now Mexico's president. After the elections the site was renamed to SDPnoticias.com, steering away from its original purpose as website for political campaigning.
Affiliated Interests Ceo
Federico Arreola - Journalist, politician and Mexican businessman, founder of important media in Mexico such as Reforma and Milenio. In addition, he worked as an advisor in the presidential campaigns of Luis Donaldo Colosio of the Institutional Revolutionary Party (PRI) and Andrés Manuel López Obrador, when he was a candidate for the Democratic Revolution Party (PRD).
Affiliated Interests Editor-In-Chief
Federico Manuel Arreola Jr. - An economist; he is the son of Federico Arreola and works as an associate director in SDPnoticias.com.
Avenida de la República 35, colonia Tabacalera, delegación Cuauhtémoc, Ciudad de México. (55) 5538 5518
Revenue (in Mill. $)
Operating Profit (in Mill. $)
Advertising (in % of total funding)
There is no information or logos that would inform the reader that Grupo Televisa is co-owner of SDPnoticias.com. The information about the owners and publishing directors of SDPnoticias.com is not public.